Facebook announced that it will enable users who are using tablets and smartphones to search for past posts of their friends when necessary. The California-based social network giant said that they are already testing the feature that uses keywords to find old posts.Read More
Facebook crashed for millions of users across the world on September 4. Users reported that the social network went offline around 5am (AEST) for about half an hour, and was experienced by in Australia, US, UK, Portugal, Germany, Thailand, and other parts of the world.Read More
Google recently announced that it will provide a small search ranking boost to websites that will switch from HTTP to HTTPs. In its announcement, Google stated that the reason behind this move was about security, ensuring web users that the results for their searches are not only relevant, but safe and protected, as well.Read More
Tech giant Google has made another recent purchase, acquiring the start-up Jetpac.
Founded in 2011 and headquartered in San Francisco, Jetpac is a software company that designs programs to analyse pictures posted by cybernauts on the internet and works up urban guides from the information it extracts from them.Read More
Google announced a major change in regards to adding and maintaining news-related content on its Google News aggregation and search.Read More
Gina Lednyak, founder of L&A Social Media in Australia, shares” Looking at the advancement of social media in the current landscape, we can get a good sense of the trajectory of big themes that will emerge over the coming years.”Read More
You follow SEO best practices, create new content regularly, build links on reliable websites, and monitor your traffic daily. Why is your website still not ranking on top of Google? Is it because you are targeting the wrong set of keywords and phrases? Could it be due to the high volume of competitors?
Or is SEO already dead? Is it justifiable to say that there’s no way to make it on top of the search results because there are already a lot to compete with?Read More
Since it is nearly impossible to “fake” human reaction to a website, even the smartest SEO practitioners could not outrun Google – and other search engines – in their “Algorithm” Race! The solution? Keep it real!
Because of this, there has been a new definition for SEO based on Google’s mission. SEO now works around to comply with goals of the search engine to determine the most appropriate and the best content for a given search term. The more relevant the content of the website to the search term, and the more positive the human reaction is, the higher the search engine ranking!Read More
While setting up an SEM campaign can usually be done in 15 minutes, it takes a lot more time than that to establish a truly effective and successful campaign.
Search engine marketing can be an effective source of leads, but it can also cause you to lose a lot of money if not handled appropriately. A lot of online marketers do not get the most of their SEM campaigns because they overlook most of the basic but critical steps. Here are the best practices for search engine marketing that you may want to follow to completely optimise your paid online campaigns.Read More