Sharper Edge International

Phone Number

(02) 8005-8531
  • Home
  • Services
  • Portfolio
    • Testimonials
  • News
  • Resources
  • About
  • Contact
SearchMetrics: Content is the Main Focus of SEO
  • Home
  • Services
  • Portfolio
    • Testimonials
  • News
  • Resources
  • About
  • Contact

SearchMetrics: Content is the Main Focus of SEO

September 22, 2014 by James Seymour

content is the main focus of SEOJust recently, SearchMetrics, one of the top market leaders in internet marketing and search analytics, announced their 2014 SEO ranking factors study to guide webmasters and internet marketing specialists all over the world.

SearchMetrics does the study every year, but this year’s is by far the largest study they have done. According to Marcus Tober, founder of SearchMetrics, content – more than anything else – is the main focus of SEO.

Read the full story here.

Content has always been king

I don’t think this is surprising news though. Ever since the start, search engines favour websites with great, relevant, and fresh content. While keywords, backlinks, and other technical aspects are important, it has been said time and again that content is king and holistic, context-based approach is crucial for content quality.

In fairness to SearchMetrics, they have listed down a number of other search factors that can and will affect the rankings of websites, such as:

  • technical performance and page architecture;
  • proportion of keywords and links on a content;
  • social media integration; and
  • user signals (a new ranking factor)

Posted In: Commentary

Contact

  • Do you have a business website you would like to perform better and get more customers, clients or patients? Please complete the details below:

  • This field is for validation purposes and should be left unchanged.

Client Feedback

Fantastic Results

Having met with numerous SEO consultants, I engaged Thomas to re-design and optimize my website. His attention to detail and...
Martin Kolarik
MK Home Design
09/25/2013
https://plus.google.com/u/0/106206147048226683914/reviews

Very satisfied

We at ThyssenKrupp Steelcom, used Sharper Edge for setting up our newly branded website with interactive forms, content and a...
Ella Utku
ThyssenKrupp Steelcom
08/19/2013
https://plus.google.com/u/0/100895129906273081144/reviews

WAY ahead of the competition

Thomas is WAY ahead of the competition in his approach to SEO and Social Media content/marketing. He knows what Google...

Jenny McIntosh
McIntosh Electrical
06/21/2013
https://plus.google.com/u/0/105520131491229201889/reviews

Great Search Engine Results

I met Thomas with some scepticism about search engine optimisation, but quickly found him to be extremely successful in obtaining...

Allan Perrot
LBW & Partners
06/05/2013
https://plus.google.com/u/0/105520131491229201889/reviews

Article Topics

Analytics Business Success Tips Business Website Development Email Marketing Facebook Marketing fun technology news Google Plus Local Google Updates Keyword Research Local Business Marketing Mobile Marketing Online Marketing Online ROI Optimisation Search Engine Optimisation News SEO Case Study SEO Sydney Social Media Marketing social media news Website Content Website Marketing

Footer Menu

  • Privacy Policy
  • Terms of Use

Footer Social Media Icons

  • Facebook
  • RSS Feeds
  • LinkedIn

Copyright © 2022 Sharper Edge International Pty Ltd. All Rights Reserved.
5 Carmargue Street, Beaumont Hills NSW 2155, Australia | Phone: (02) 8005-8531