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Travel Back In Time With Google Street View
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Category: News

Travel Back In Time With Google Street View

May 2, 2014 by James Seymour

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Google Street ViewGoogle, it seems, is not contented with just giving people a view of almost any road in the world via their computers. As if that wasn’t amazing enough, Google has introduced an even more amazing feature, one that virtually allows users to travel back in time, so to speak. According to a report by Gizmag, Google announced a new feature that lets users see what a street looked like up to seven years ago.

The feature, which is indicated by a clock in the upper left-hand corner of an image, can be used with a simple click of that clock. A window will then pop up and present you with a slider that you can move to street scenes from as far back as 2007. The thumbnails of those scenes will change as you move the slider, and you can take a closer look at any given thumbnail by clicking on it.

Click here to read the story in full.

Posted In: Summary

How To Recover From Bad Links To My Site

April 28, 2014 by James Seymour

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How To Recover From Bad LinksLately we have been taking not a few clients who had previous SEO companies that engaged in techniques that hurt the client website’s rankings. So I thought today I’ll share a little bit about how to recover from bad links and get the Google penalty removed from your site.

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Posted In: Commentary

Study Says Mobile Phone Conversions Are Hitting 80%

April 14, 2014 by James Seymour

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mobile phone conversionsIf you’re one of those website owners who still haven’t decided to make their sites mobile-ready, maybe this bit of news from Jessica Lee for Search Engine Watch would finally push you towards making that move. According to the article by Lee, a recent study has found out that 80% of local searches on mobile phones convert.

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Posted In: Commentary

New Title Tag Guidelines For Your Website

April 2, 2014 by James Seymour

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new title tag guidelinesHave you noticed something different with your Google Search Engine Results Pages (SERPs) lately? If you have, then welcome to the latest changes that Google has made with the SERPs, which means webmasters have to make little tweaks again to stay on top of the SERPs. Dr. Peter J. Meyers discusses these changes for The Moz Blog.

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Posted In: Commentary

Which Emotion Makes People Decide To Share and Trust According to Science

March 18, 2014 by James Seymour

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negative emotionsFor an Internet marketer, it is an inherent goal for their posts, emails and other contents to be actively shared by readers and recipients with other people. These, however, have to contain certain emotions in order to be shared as actively as we want. This is the gist of an article written by Courtney Seiter for Buffer.

The four basic emotions

Seiter cites a study conducted by the Institute of Neuroscience and Psychology at the University of Glasgow, which says there are actually only four “basic” emotions: happy, sad, afraid/surprised, and angry/disgusted. And these emotions, according to Seiter, have to be present in posts and emails for people to actually share them to their friends.

Happiness, for its part, is already a main driver for social sharing. The more positive the content, the more likely it is going to become viral. Sadness, however, also triggers sharing as it helps us connect and empathise. Fear/surprise, meanwhile, make us desperate for something to cling to, as well us feel a greater attachment to any given brand. Lastly, there’s anger/disgust, both negative emotions that are positively associated with virality.

Click here to read the full article.

Posted In: Summary

Successful People Start Small

March 17, 2014 by James Seymour

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successful people start smallIt’s just amazing how many highly successful people started small before they hit it big. In an article for Buffer, Joel Gascoigne relates how Dale Carnegie’s massive best-sellerHow to Win Friends and Influence People actually just started out as “a set of rules printed on a card no larger than a postcard”.

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Posted In: Commentary

Failures Are Something Highly Successful People Actually Crave

March 13, 2014 by James Seymour

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acknowledge our mistakesMost people don’t like making mistakes or failing at anything. Highly successful people, however, actually crave them, according to an article by Belle Beth Cooper for Buffer.

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Posted In: Commentary

Good News for People Who Can’t Remember Passwords

February 18, 2014 by James Seymour

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doing away with typed passwordsHow safe are your passwords? Do you name them after your dog or “happy123”? Or do you have one password you keep using for 90% of logins? I guess I don’t have to tell you that such a practice is high risk. So here is some hopeful news for all people who use insecure or repeating passwords.

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Posted In: Commentary

Study Shows Removing Social Sharing Buttons Boosts Conversions

February 7, 2014 by James Seymour

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removing social sharing buttons boosts conversionsAn A/B test conducted by a Finland-based hardware eCommerce store has shown that contrary to popular notion, removing social sharing buttons boosts conversions.

According to a report published in Visual Website Optimizer, Jani Uusi-Pantti of Taloon.com, which sells plumbing, electrical, gardening and other construction materials, removed Google+, Pin it and Facebook share buttons from its product pages to see if it will have any impact on the site’s main CTA or call to action button.

Much to the surprise of Jani Uusi-Pantti, the change, which ran for a week, recorded an 11.9% increase in CTA clickthroughs compared to when the site had social sharing buttons right below the product photos.

Click here to read the article in full.

Posted In: Summary

Study Reveals Facebook Preferred By Online Retailers

January 29, 2014 by James Seymour

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online retailers prefer FacebookA study conducted by social technology company 8th Bridge has revealed that online retailers prefer Facebook over any other social media marketing platform for traffic and sales.

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Posted In: Commentary

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