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How to Stay Competitive in a Global Setting
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How to Stay Competitive in a Global Setting

September 12, 2014 by James Seymour

stay competitive in a global settingWith the use of the Internet, you can instantly become a global player and you don’t have to invest large sums of money to do this. There are hundreds of vertical and horizontal e-marketplaces available on the internet that allow you – for a nominal fee – to get access to a large audience of prospective customers from all over the world.

Reviewing the facts

According to AMR Research, over $1.3 trillion worth of goods and services will flow through the B2B marketplaces. To date, there are already millions of web pages already in existence and over 200 million people online with more than 1,200 new households going online every day. Studies have shown that Internet users come from all walks of life – young and old, male and female – and that more than 75% of online shoppers are college graduates. These facts should be enough inspiration to entice you to establish your presence in the Information Superhighway.

Advantage of going online

Another advantage of going global is that your physical presence could be in any location and your business would continue to flourish. The World Wide Web allows you to do business from any part of the world. Your physical location (except for few cases) is not that important since you conduct your business online.

Building a website

With a website, you can manage virtually every aspect of your account from anywhere in the world as long as you have access to a web browser. Most hosting control panels allow you to easily create new email addresses, add or manage databases and database users, add more features to your account, modify your profile and even view your billing statement. You also get access to an online file management utility that allows you to easily manage all files within your account, allowing you to add, edit or remove files and directories. Look for a webhost that will allow you to send and receive business-related email messages directly from your web browser.

Websites are not just about setting up a company profile or online catalogues. More than this, it’s about reaching a wider set of customers and staying atop in a competitive industry. If you need help in setting up a website and maintaining an online presence, talk to us and we’ll be delighted to help you get ahead of the competition.

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