With Google implementing stringent rule after stringent rule via its Panda and Penguin algorithms, more and more webmasters are finding themselves at the receiving end of a Google Penalty. If there’s one thing that a website owner should avoid as much as possible, it’s a Google Penalty, because it will most certainly have a negative impact on any given site’s search rankings. And that, of course, means your business will be severely affected.
If you want to avoid a Google Penalty, here are ways to help you do just that.
So you’re raring to run a social media campaign for your business. You’ve already boned up on the most essential aspects of running a social media campaign, from the frequency of your posts to engaging your audience. Do you, however, know which social media platform to run your campaign on?
SEO professionals count keyword research as among the foundations of a solid SEO strategy. That strategy, however, can still be incomplete when user intent is not considered. While most SEO professionals are familiar with user intent, too few of them actually use it, which is unfortunate because it’s crucial to the improvement of the very foundation of SEO campaigns.
You know there’s a problem when people are throwing around the idea that there is such a thing called Facebook addiction. And it’s not really far-fetched, as Facebook is indeed addictive, and takes up a lot of your time online. The question is if it’s bad enough to mention it in the same breath as sex addiction, video game addiction and all those examples of excessive behaviours widely considered as genuine addictions.
For an e-commerce site owner, few things are as frustrating as seeing customers fill shopping carts with their products , only to abandon them later for one reason or another. It’s normal if this happens to you a few times, but if this happens to you all the time, perhaps there is something wrong with your site. Here are some of the possible reasons why your visitors abandon their shopping carts.
So you’ve finally decided to move on from your e-commerce business and you’re looking to sell it for the right price. The question is, do you have any idea what your online business is worth? For all you know, your e-commerce business is worth a million dollars or more. So, is your e-commerce business worth that much? Here are some factors that will indicate if you have a million-dollar e-commerce business.
We now live in a world where Google casts a long shadow just about everywhere. Just a few years ago, Google entered the world of social media networking via Google Plus, which has since become one of the top social media platforms. The thing is, a lot of entrepreneurs still haven’t realised how being on Google Plus is good for business. As a matter of fact, many people still believe that compared to Facebook and Twitter, the two other social media giants, Google Plus isn’t as popular, and therefore not a good place to do business.
There was a time when the cell phone, the Internet and all those things that pervade our lives nowadays seemed like novelties. As recently as a little over a decade ago, not everyone had them. Now everyone has them—even kids—and everyone who has them are practically doing everything using these tools of the hi-tech era. If you heavily depend on modern technology to keep in touch with friends and family, apply for a job, do your banking, shop for stuff, keep yourself entertained and even pick up gossip about your favourite celebrities, then you are leading an e-ife.