There was a time when search engine optimisation or SEO was all about the keywords. Not anymore. Eric Enge, writing for SearchEngineWatch, lists 6 of the recent major changes implemented by Google that will force people to leave tactical SEO behaviour—keywords included—behind and instead pursue a more strategic approach to search engine success.
Matt Cutts Keynotes PubCon Las Vegas
Matt Cutts, the head of Google’s webspam team, keynoted the 2nd day of PubCon in Las Vegas, and spoke on a wide range of topics. According to a report by Jennifer Slegg for SearchEngineWatch, Cutts discussed things that include Hummingbird, Panda, Penguin, Authorship and the future of Google Search.
TNMOC Rescues Last Operating ICT 1301 Mainframe Computer
The National Museum of Computing in the United Kingdom has just gotten its hands on the last operating ICT 1301 mainframe computer (not the one pictured), which endured decades of being treated as scrap before its last private owner and a group of enthusiasts restored it to working condition. David Szondy has more on the story for GizMag.
How To Get Your Facebook Page Shut Down
If your business has a Facebook page and you’re seriously maintaining it, it means you know how important the social media giant is to your business’ overall marketing strategy. However, it cannot be denied that many serious social media marketers who spend a lot of time and effort maintaining and growing their Facebook page are also serious rule-breakers as far as its guidelines are concerned.
Read More
35 Habits of Truly Productive People
We all want to be more productive than we already are, but many among us tend to get a bit too overwhelmed that we sometimes have no idea how to go about it. To help make it easier for us to boost our productivity, the guys over at FundersAndFounders posted a really awesome infographic that details 35 key habits of truly productive people.
Who Really Owns Your Facebook Page?
If you have a Facebook account, it’s highly likely that you think of it as your own, personal space on the Internet. You feel that you can say what you want, post pictures that catch your fancy, and put up links to whatever site of your choosing, and nobody can do anything about it because it is YOUR Facebook page. But who really owns your Facebook page? Seriously.
7 Common Web Design Mistakes and What to Do About Them
Millions of people and organisations all over the world have their own websites, but some of them fail to realise how instrumental web design is for their site’s success. It isn’t a big secret that a lot of people who check out websites make business decisions based on what they can immediately see, which is the web design.
More often than not, many website owners commit web design mistakes that—without their knowledge—can have huge consequences down the road. Here are 7 common web design mistakes and what to do about them.
7 Reasons Every Business Needs a Blog
Much has been said about how important it is for every business to have an online presence. Naturally, many businesses have taken heed and have put up their own business websites to establish their brand and promote their products and services on the Internet.
These days, however, a simple business website just isn’t enough. In order to build authority in your industry and for prospective clients and customers to see you as relevant, a business website should always have a blog attached to it.
Every business needs a blog, and here are 7 reasons why.
Read More
The Best Facebook Like-Gating Practices
When Facebook introduced the Like Gate a few years ago, it got mixed reviews from users. For those who don’t know what a Like gate is, it’s a tool, usually a tab or a simple image, on a Facebook page that tells users they are required to Like the page first before they can get access to more content or join a contest.
Having a Like Gate can get you a lot of additional likes – but only if you use it right.
How To Easily Promote Your Business In Your Local Area
There are so many online ways to promote your business in your local area these days that we sometimes tend to overlook the simplest ones. While business owners are absolutely encouraged to use sites such as Google Places to promote their brand, products and services locally, it’s not the simplest way. That distinction belongs to something that you can actually do on Facebook.