Finally, Twitter is going through a major design change that will make user profiles look a lot like those on that other, bigger social media network. Slowly but surely, users all over the world are logging in to find their profiles featuring larger photos, customizable header images, pinned tweets and a grid view—which looks a lot like Pinterest—of your followers, who you’re following and your visual content.
Twitter is introducing design changes slowly, so don’t fret if your Twitter profile remains unchanged. What you should do is plan ahead and see how you can take advantage of the redesign. To get you started, here are five tips for using the new Twitter.
So you’ve written a post or an article that you consider your best yet. The flow is very smooth, the grammar impeccable, and the subject matter pretty engaging. That should be more than enough to get the kind of traffic you think it deserves, right?
There are so many benefits to guest blogging, but it’s really baffling why some guest bloggers do it exclusively for the links. While getting link love is still important when guest blogging, making it the obvious focus of your guest blog is a major turnoff, especially to search engines. Guest blogging for links, after all, is in violation of search engine guidelines, but what’s puzzling is that people do it just the same. They only realise the folly of their actions when Google penalizes them, and you certainly wouldn’t want that to happen to your site, do you?
It’s a good thing that Google is now taking more and more social signals into consideration in its algorithm. This, however, begs the question: how does Google separate authority from popularity? You see, popularity does not always mean authority and vice-versa, and this issue is the focal point of the latest webmaster help video by Matt Cutts, head of Google’s webspam team.
How do search engines work? That is a question foremost in the minds of countless Internet users who use search engines on a regular basis. They know that a search engine is essential to finding specific information on the vast expanse that is the World Wide Web, but its process for coming up with results remain a mystery to many. The way we understand it, this is how search engines work:
Many webmasters have long been bothered by the idea of a negative SEO attack being launched by a competitor against them. What puts them and SEO professionals on edge are concerns that Google isn’t really doing much to handle the issue in a way that would give them a little peace of mind. As far as they’re concerned, Google still hasn’t put up an effective system that would combat the threat of negative SEO. That makes them afraid that a negative SEO attack would ruin their reputation online and their revenue as well.
Over the years, email marketing has remained one of the most effective techniques for mobilising contacts. However, on its own, email marketing may not really be as successful a marketing strategy as one would expect. Instead of using it as a standalone tool, why not integrate email campaigns with other marketing methods? As long as the integration is properly done, your overall marketing strategy is likely to find more success than just having your various methods work apart from each other.