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Blog

How to Create a Logo for Your Brand

September 9, 2014 by James Seymour

creating a brand logoYour company’s logo is an image of what your company is all about. A good logo should be able to communicate something about your company’s services or products. A logo is utterly meaningless if it cannot convey to the consumers the underlying associations of the company.Read More

Posted In: Features

Facebook Broadens Search Access for Smartphones and Tablets

September 8, 2014 by James Seymour

Facebook search acessFacebook announced that it will enable users who are using tablets and smartphones to search for past posts of their friends when necessary. The California-based social network giant said that they are already testing the feature that uses keywords to find old posts.Read More

Posted In: Summary

What to Look for in an Internet Marketing Company

September 5, 2014 by James Seymour

choosing an internet marketing companyInternet marketing is a specialised skill and requires careful preparation of the peculiar requirements of the medium if you want to maximise your business opportunities. You must employ the techniques of effective internet marketing and web promotion if you want to succeed in making your mark in this highly competitive environment.Read More

Posted In: Features

Facebook Crashes, Loses About $22,453 Every Minute

September 4, 2014 by James Seymour

Facebook crashesFacebook crashed for millions of users across the world on September 4. Users reported that the social network went offline around 5am (AEST) for about half an hour, and was experienced by in Australia, US, UK, Portugal, Germany, Thailand, and other parts of the world.Read More

Posted In: News

How to Create Shareable Content?

September 3, 2014 by James Seymour

creating shareable contentOne strategy to draw visitors to your site and increase potential leads is to create shareable content. This can be a blog, article, inforgraphic, or video that is interesting and useful enough to be shared from one person to another – may it be through email, social networking sites, or backlinks. If you want to give it a try, here are some tips on how to create shareable content.Read More

Posted In: Features

How Google+ Can Make Your Content Stand Out on Google Search Results

September 2, 2014 by James Seymour

Google+ AuthorshipI always advise my clients, colleagues, and business partners to take advantage of Google+ when promoting their content. Being a Google product, the G+ social network can significantly help your website become visible on Google search results – and even rank high on it.Read More

Posted In: Features

Should You Switch to HTTPs for SEO Boost?

September 1, 2014 by James Seymour

should you switch to https?Google recently announced that it will provide a small search ranking boost to websites that will switch from HTTP to HTTPs. In its announcement, Google stated that the reason behind this move was about security, ensuring web users that the results for their searches are not only relevant, but safe and protected, as well.Read More

Posted In: Commentary

The Golden Rules of Web Design

August 29, 2014 by James Seymour

golden rules of web designThe web is a highly visual medium. Web users tend to stay on or leave a website based on the design, content, and other elements they see on it. Therefore, a highly effective website must impress, tease, and compel your visitors to step in and explore what you have to offer. To be able to create a visually stunning website, you must first understand the basic rules governing web design.Read More

Posted In: Features

Why Businesses Should Go Online?

August 28, 2014 by James Seymour

why businesses should go onlineSmall businesses have a lot to gain and practically nothing to lose when they go online. Thanks to technology, customers can now go shopping, transact business, and purchase at the comfort of their own home, simply by using their laptops, tablets, or smart phones. These are the customers you may be missing when your business is not visible online.Read More

Posted In: Features

Using Social Media to Drive Sales

August 27, 2014 by James Seymour

social media marketingResearch shows that posting products on Facebook, sending messages on Twitter, and connecting with customers on LinkedIn can help you drive sales for your business. While it is sometimes difficult to determine if investing in social media marketing can deliver better returns than conventional forms of marketing, social-savvy businesses are actually discovering many benefits from customer engagement and information sharing through the popular social networking sites.Read More

Posted In: Features

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